Corporate Gifting Program

Description and intake form streamline the customizable process

The rule of threes and breaking the process down into manageable steps.

After we’d been managing an already successful corporate gift program with word-of-mouth referrals, the client asked me to create a web presence advertising the customizable gift options and overall process.

The intake form is a place to set expectations for both the seller and buyer.

The page and form have a dual purpose—to advertise this service and also to help set expectations such as minimum order size, needing a lead time to create a custom experience, and that alcohol shipments need an adult signature (plus many other myriad restrictions which vary from state-to-state.)

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As a finishing touch, I added a store module to the bottom of the page which can be updated with featured, in-stock, and ready-to-go products in a range of price points. The page also has several calls to action—to get started, submit the form, and/or add a product to cart. In the lead-up to the main holiday gifting season, email outreach links directly to this page.